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For the international appointment of Design in Istanbul, Richard Ginori 1735 proposes an installation, specially created by the architect Paola Navone, which reinterprets the main values of the oldest and most renowned Italian porcelain firm in an original and intriguing way. Richard Ginori 1735 embellishes its presence at the IDW – design weekend '09 in Istanbul by setting up the Richard Ginori 1735 - project by Paola Navone – exhibition in the city overlooking the Bosphorus. The installation has been planned by Richard Ginori 1735, the oldest, most important and internationally appreciated artistic firm for the production of porcelain in Italy, for the purpose of presenting a project that reinterprets the firm and its typical and famous articles according to the sensitiveness and creative personality of the architect and designer Paola Navone, underlining the values which have rendered this Made in Italy reality truly unique and unrepeatable.